Benefit Cosmetics Shade 10 Boi-ing Cakeless Concealer What It Is This multitasking full coverage liquid concealer hides it all, from dark undereye circles to blemishes and discoloration. What You Get.17 fl. oz. Boi-ing Cakeless Concealer What It Does Feels lightweight and doesn't cake or crack Cushion tip applies smoothly and blends seamlessly for longwearing, waterproof coverage Consumer Perception Survey In a consumer perception survey of 109 women who used Boi-ing Cakeless Concealer once a day for 1 week, participants reported: 97% said it looks smooth 94% said it does not look cakey 95% said it conceals dark undereye circles How to Use Smooth on one layer and blend. To avoid cakiness, don't lay it on too thickly. Made in Canada.